YouTube already stands alone as the web's most famous distributor of video content. The site specializes in free clips supplemented by a modest lineup of pay-per-view material.
YouTube is betting Internet users will pay a couple of bucks per month to select from a broad range of genre content — from “Sesame Street,” “Inspector Gadget” and NatGeo Kids content to UFC mixed-martial arts fights and horror movies — supplied by an initial roster of 30 partners. The channels will average around $2.99 cents per month, but will start as low as 99 cents monthly. A full list of channels is available atyoutube.com/channels/paid_channels.One of top categories represented in the initial cut of YouTube pay channels, an initiative that’s been in the works for more than a year, is children’s programming.